Not Initiated

Social Mobility Network

Promote the use of public transportation services through incentivizing schemas. The Social Mobility Network embeds a gamification mechanism for transport usage and rewards users for their achievements. It increases motivation through emotional engagement (environmental impact reduction) and offering financial benefits.

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Key benefits

Reduced Traffic Congestion

Incentives increase Qatar’s public transportation adoption, eliminating the need for private vehicles to transport passengers between different locations.

Reduced Environmental Impacts

With a reduced number of vehicles on the road, the Social Mobility Network leads to lower emissions while inducing environmental awareness in the population.

Active Population Lifestyle

The use of human powered modes of transportation is encouraged, inciting an active population lifestyle within local com

User Journey

1

Traveler enrolls on the Social Mobility Network and links his Single Transport Pass
2

As he uses transport vehicles, he monitors his progress on a personalized dashboard
3

He sets personal goals and accepts preset challenges
4

He unlocks achievements and accumulates redeemable credits
5

He redeems credit against public transportation rewards